sell on etsy
Side Hustles,  Small Money Earners

Sell Art and Crafts on Etsy

What is Etsy.com?

Etsy.com is an online buyer and seller community similar to eBay but focuses on selling arts, crafts handmade or vintage items and supplies.

With around 30 million visitors per month, Etsy provides a wonderful platform for artisans, crafters and creative designers which helps them in spreading their work to the worldwide audience and grow their business.

Your aim should be to leverage Etsy’s powerful visitor base to reach millions of people and sell your products to them without getting into the hassle of creating your own website, promoting it and handling payment processing.

Top Etsy sellers make up to 1 million dollars a year by selling arts, crafts and handmade items. If you take action, you can also be one among them.


Suitable For

Artistic and craftier people who love to envision, design and create their own items/products.


Skills Required

1. Creative abilities to imagine, think, design and create items which can be sold online.

2. Ability to promote your Etsy store using social media channels such as Facebook, Instagram, and Twitter. And through blogging, guest posting, networking.


Time Required For Creating Your Store On Etsy

You can register on Etsy almost instantly. But while creating your store you’ll need to craft its title, get photos of items that you want to sell, write a compelling description, decide on pricing points. To complete the above-mentioned steps it might one or two days.


Tips

1. Decide what you are going to sell – Before getting your feet inside Etsy make a list of list of items that you think you can create.

Once the list is ready, go to Etsy and type in keywords to find other sellers who offer similar items which you are planning to sell.

Discover what they are selling? how do their products differ from others? What are their pricing strategies? Do some competition analysis and try to find items on your list which will face less competition.

Based on your initial research and competition analysis finalize an item which you think will be more suitable for creating your initial space on Etsy.

2. Select a name for your store – Once you register an account with Etsy, the first thing you’ll have to do is to setup your store. And naming your store is the first step of the setup process.

Select a name that represents what you want to sell. But don’t waste your time on lingering for finding a perfect name.

Etsy gives you one more chance to rename your store, so pick a name right away, and give it more thought later on.

3. Set up your store – Following are the important steps you’ll need to follow while setting up for the store.

Create a logo

Creating a logo is very important for building a brand and improving credibility. Make sure the logo you design is unique and represents the items you want to sell. If you don’t have graphic design skills it’s always better to outsource the logo designing task to somebody on Fiverr. Tell them what you want and let the Fiverr experts do the job for you.

Take appealing item photos

Photos are going to be the first point of contact between your potential customer and your item.
So you need to make sure that your item photos do the job catching customer’s eyeballs and convince him/her to read the description.

If they don’t find item’s photos appealing then they’ll never bother reading your item’s description. One trick is to study the photographs of other successful stores who sell similar items like yours and then replicate their technique.

If possible try to take photos using a DSLR and use white plain backgrounds.

Offer varying price points and sizes

Most of the successful Etsy sellers offer varying item sizes and prices, this helps them to attract all levels of buyers. This strategy helps them to ensure that there is always something for everyone.

For example, If you sell smaller original pieces at a lower price point, people who cannot afford to buy large expensive pieces can still buy from you. In this way, you’ll cater the needs of both expensive and budget buyers.

5. Write compelling description – Your item’s description is the second most important factor after photos, it does the job of persuading potential customers to place an order with you. So make sure that you write the most compelling item description.

The best way to start is to study what your competitors have written their description, study the biggest questions that your potential customer ask.

Take notes and model your description based on your notes. Also, try to answer potential customer’s questions so that they don’t have any reservations while placing an order with you.

Also communicate important details about your item such as dimensions, the material used, care to be taken during use and so on.

6. Include right tags and keywords – Most of the potential customers will find your store through search. So you need to make sure that your title and description has right keywords incorporated into them.

To generate a list of keywords, think about what your potential customer would type into the search bar to find what you’re selling.

Snoop into your competitor’s title and description to dig out more relevant keywords. Also, make a list of relevant keywords that appear in the auto-suggested list of Etsy’s search bar and add them to your listings.

Other Options To Etsy

When you are planning to sell arts and crafts item Etsy should be your first choice of platform. But if you want to expand your reach even further you should consider selling your arts on the following websites.

Here’s the list of the sites optional to Etsy:

Zibbet.com

HandmadeArtists.com

UncommonGoods.com

AftCra.com

HyenaCart.com


How To Monetize

Monetization is very simple. More people place orders with you more money you make.

Your customer’s rating is going to have a huge impact on improving your sales, brand buildup and credibility. So make sure that you deliver quality items within your promised delivery dates.

Take time and care while packaging your item so that it doesn’t bend, chip or break in transit. Try to cover the cost of packing materials into your shipping charges.

 


 

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Do read other articles as well. And please give your valuable feedback and comments so that others can benefit from your knowledge and experience.

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10 Comments

  • jasmine

    Good day, This is an inspiring content and I appreciate your honestly as I am looking for ways to make passive income especially since currently I am staying at home, I like the idea of online marketing where you sort of trade your time to get experience and sell products and things online. This was insightful, I will certainly check it out. Thanks 

  • Dale

    I have heard of Etsy but never really knew what it was until now.  I will be going to take a look once Im done here.

    It sounds very intriguing to have my own product to sell.  I love how you lay out what a person needs to do to get their Etsy site up and running.

    It is great that you would do a review and share so much great info.

    Do you know if people sell home made fish hooks on there?

  • evansese

    hello dear,
    I really want to say a big thank you for sharing such an insightful and informative post on  how to end on Etsy…I really do find this article  very useful regardless of the fact that I’m not an artist, I do have a friend who  artisan so I look forward to forward this very post to him he will really find this post of yours lyric in for me….thanks for sharing..

  • AlyseS

    Awesome content and info to help me learn how to work from home.  This is going to be so helpful so I can find a good career and work at home.  The tips are mostly very helpful.  And I’m familiar with Pinterest, Facebook, Instagram, and Twitter so it should be good for me to use them.

    Is Etsy an app that I can use from phone?

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