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What is a Niche Website About? How to Create Niche Website That Makes You Big Bucks in 2022?

Niche websites. You must have heard this term various times and wondered what is a niche website about? Why are people so obsessed and concerned about this idea nowadays? Is it just another good opportunity to earn or is there more to it? More importantly, how to make a niche website that makes you REAL money? And then the actual question is how to create niche website?

Should you start something if everyone else is doing it? Well the amount of questions you must have in your mind will surely confuse and overwhelm you, but don’t worry; I am looking out for you! Today, I have a systematic guide to niche websites and have answered all your questions about what is a niche website about.

Furthermore, I have also provided you with the necessary information by which you can take your decision: whether to start or not, and if this is something for you, then how to go about the process.

So, without further ado, let’s dive right in!

what is a niche website about

Who am I?

Aparna Bansal, CEO of make-cash-online and Art of Cool Enterprises Private Limited

My name is Aparna. I am a dreamer who is passionate about every aspect of her life. Variety, adventure, and new things interest me and are what keep me going. Furthermore, I believe that you have to “Be the change you wish to see in the world”.

I avoid the nay-sayers, and the overtly careful. I prefer to forget the critics and believe that we should learn to cast aside our doubts and inhibitions. We are indeed the masters of our own destiny!

This life is our only chance. No one is getting out of here alive. It’s time to live our dreams, to take risks and to give it all we can. We only live once.

With that set, today, I want to tell you about a really simple way to start making money online.

Yes, it’s by making a niche website.

I have always believed in conveying the absolute truth, and so my articles do just that. You will get both the good & the bad. Basically everything related to what is a niche website about and whether it is really worth going in that direction when it comes to making money online.

Well, let us see how this whole what is a niche website about thing works.

What Is My Aim?

My aim is to find you the best possible ways to make money online. I obviously understand that it has to match your interests.

While I shall be telling you about niche websites here, you should know that there are literally a thousand ways to get rich online. You have to choose one or two methods and stick to them. Consistency is what is important

The money comes, that’s for sure, but only after some amount of time and effort has been put in.

So do go through my article on how to make money with niche websites.

If you wish to check out the many common and uncommon ways of making money online, please go through my list below, and click on whatever suits your fancy. Take a look at my ratings for all these methods too.

Let’s make some money together, shall we!

Ideas For Making Money On The Internet My Rating
Affiliate Marketing with Wealthy Affiliate9.9/10
Affiliate Marketing with Authority Hacker (TASS)9.5/10
Making Money on YouTube9.5/10
Affiliate Marketing with Income School 249.3/10
Affiliate Marketing with RA Wealth Partners8.7/10
Affiliate Marketing with 2020 Super Bundle8.6/10
Sell a Service on Fiverr8.5/10
Affiliate Marketing with Partnership To Success8.4/10
Affiliate Training with Rich Dad Summit8.2/10
Create a Membership Site8.2/10
Making Money with the Amazon Associates Program8.1/10
Affiliate Marketing with 12 Minute Affiliate System8.1/10
Create a Niche Website8.0/10
Affiliate Marketing with Legendary Marketer8.0/10
Write and Publish an eBook7.9/10
Affiliate Marketing with $1K A Day Fast Track7.8/10
Affiliate Marketing with Click Wealth System7.5/10
Making a Coupon Website7.0/10
Affiliate Marketing with Super Affiliate System6.0/10
Selling a Course on Udemy5.0/10

You can start a Niche Website within a day. But creating good content for the website might take time.
What I can promise you is that all the money and time you invest in this venture will definitely be WORTH IT in the long run.


As the owner of this website, I have tracked down special deals for some products and services mentioned herein. When you use the links on this page to make a purchase, I may also get a small commission, and you will definitely get a great bargain. For example, as an Amazon Associate, I may earn from qualifying purchases. This commission is paid by the product company and has absolutely nothing to do with the price you are being charged. The discount you get is due to my efforts to trace out the best available benefits for you. It’s a win-win situation all around. Full Affiliate Disclaimer.

A Quick Summary

Name of ProgramCreate a Niche Website
WebsiteCreate one on WordPress or Wix
What Is It?Earn money by a creating a small website focused on one particular topic
which shares all the information relevant to that topic
  PricePrice of domain: Around $15
The price of web development services start at $14 at Wix and $4 at WP
LocatedYour place
Verdict Starting and successfully running a niche website is no easy job but will
definitely earn you good money if you show persistence and consistency
in quality.
Review Time 300+ hours
Get started today button make-cash-online

What is a Niche Website About?

a graph that shows you targeting a topic

With a niche website, you’ll be catering to a small segment of a large market by focusing on a common, specific interest. Amazon for example is NOT a niche website because it sells products of EVERY variety.

There’s a major difference between authority sites and niche sites. Authority sites are power house websites that have tons of content that teach you about a certain topic. A niche website is a site that simply teaches you something about a single topic.

For example, weight loss is a massive authority topic rather than a niche. A niche would be “how to lose belly fat after pregnancy”. The difference is that the latter targets only women who have recently given birth and want their body to be back to how it once was. Catch my drift?

Your niche website can be of few pages or even hundreds of pages depending upon the size of the niche that you’re targeting. I’ll be talking more about how to find and target this niche in the next section so read along!

How to Create Niche Website? Getting Started

Now that you know what is a niche website about, it is time I told you how to create a niche website. The first step in this plan, like most plans, is to brainstorm your ideas and choose a profitable niche. To find profitable niches, I recommend that you do a Google search to see if there are any sites ranking in the SERPs for your target topic. If there are, snoop around to see if they’re monetizing.

You can also use affiliate networks like ClickBank to find interesting niches to enter. Then thinking long term, you’ll also want to consider whether you can build an authority site that might eventually allow you to sell your own products. While not required, knowing that you have selected a niche that allows for this potential is great, right?

come up with ideas

Next, you’ll need to set up your website. Don’t get analysis paralysis when it comes to your domain name. Choose one that is memorable, easy to spell, and includes your niche. Since you won’t get very much traffic initially, start with a cheaper, flexible host, like SiteGround. Choose WordPress as your CMS.

If you’re working in a niche that is unfamiliar to you, you can’t just write about anything you want. Worse, your content won’t rank on Google, which means no traffic will come to your site. To get search traffic to your niche website, you need to target topics that people are searching for. To do this, you need to do keyword research. You can either use a free keyword tool or a paid, professional version. The paid version will also allow you to check all the keywords your competitor sites are ranking for, so that’s a plus point.

keyword research

To find out what your readers are searching for, you can also lurk in communities to find widely-discussed topics. Your competitors have done the hard work for you. They’ve been blogging and ranking in Google. Your job? Borrow generously. Find out what’s working for them, and then replicate those topic ideas.

Once the keyword research is done, now is the time to create some content. Focus on quality — not quantity or satisfying some “content calendar” as quality is what will get you ranked. You want to be known for the quality of your work — not how quickly you pump out new articles. Great content has three characteristics: quality, authoritativeness, and uniqueness. You need to do all three.

If you want traffic, you’ll also need to promote your content. To kick-start your site and get some initial traction, try the “Eager Sneezers” technique- this is basically reaching out to your friends and inviting them to join your email list or asking them to help promote and market using various social media platforms.

how to promote website

You can also promote your content in communities. All the communities you found while doing your research initially will come in handy now. If you’ve mentioned anyone in your posts, reach out and let them know.

To take it to the next level, try guest blogging and reaching out to people who’ve written about similar topics- whether via email or a dm, just make sure you are trying to reach out others doing identical work.

Build a list! It’s the most important thing you need to do. Test different methods for collecting emails on your site. But don’t neglect user experience; don’t cram 100 pop-ups on your site just so you can get a few more subscribers. Keep focusing on quality and engagement and you will soon be earning big bucks from your niche website.

A Sneak Peek Inside the World of Niche Websites

You can create a niche website on WordPress. Here is the step one of the process:

wordpress sign in page

You’ll then be required to pay a plan for using the content management system’s services:

wordpress sign in page

Here is the dashboard of WordPress:

wordpress dashboard
Join now button make-cash-online

This Way You Can Earn Real Money With Niche Websites

How to make money on internet? How to earn cash online?

Now that you know all about what is a niche website about, monetizing your niche website is the next and final step. As you start gaining traction on your site, and gaining a few subscribers, you can start to look into monetization. One way to go about this is Patreon: a membership platform where fans can “fund” content creators. You can create separate tiers on Patreon to reward different levels of loyalty. However, the amount that is earned through this source varies greatly and thus your result will depend on your work and engagement with audience.

Another option is YouTube AdSense. This again is quite variable and the earnings through this source are usually not enough to qualify as a substantial amount of passive earning (unless your following is similar to that of PewDiePie). I have actually done a full article on what is youtube about and how to earn money with it, so do check it out!

Coaching is the next option with which you should experiment. This is simply looking for members of your audience who like some sort of coaching related to whatever your niche is. For example, your niche is break dancing and you reach out to your audience, looking for some individuals who would actually like to learn dancing skills.

Online courses are also very popular nowadays. With sufficient engagement, quality audience, and valuable lessons to teach, there are a lot of places (udemy, domestika, skillshare, etc) where numerous courses are taught by individuals about a wide variety of topics and a lot of youtubers and bloggers have made courses after their success with blogging and social media engagement. You can sell such a course on Udemy as well. If you’re wondering what is udemy about and how to earn money with it, do check out my take on it!

Other methods such as affiliate marketing, selling eBooks, and so on are also viable options. The gist here is to test different monetization strategies and see which one works out best for you.

Check Out These Videos On What is a Niche Website About

What Is a Niche Website About: My Final Assessment

What I Do Like Thumbs Up

• Focusing resources
• Less competition
• Feasible
• High potential profits
• Loyalty

What I Don’t Like

  • Low economies of scale
  • Limited barriers to entry
  • Product perfection
Get started today button make-cash-online

What I Think About Niche Websites

So now we come to the pivotal discussion, should you or should you not start a niche website? Well the first thing you should consider is that is there a specific topic that you are interested or passionate about to the extent that you would be willing to build a website on it and regularly upload quality content from your own will.

INCOME SCHOOL 24 is a training course run by Jim & Ricky where they teach how to set up Niche Websites. It is highly successful, and all those niche sites are making thousands of dollars a month. Check out a review of Income School below:

If you are in this only for the money, it is going to be a tough job since the strong loyal audiences of niche websites are very passionate about their interests. Also, this process is time taking so only if you have some interest will you be able to pull through all those moments where a lot of frustration follows and patience is needed, in those times a strong passion and liking for what you are doing will help you pull through (and trust me, those moments are frequent for a beginner).

Well, let us move towards what rewards and hurdles this method offers. The good news is that even with limited resources, you can make this method work since it is not a generalized website but a very specific one. Also, depending on your niche and current competition, there is room for reasonable profits in the market.

If you do your work with quality in mind- which should be feasible if you are passionate about your niche- then a loyal audience will gather shortly. And since you are working with something specific and giving quality content, it is easier for you to break through the competition. So we can see there are several reasons which make this venture a good idea to start with. However, like all things, it is not simply smooth sailing.

Very precise demands and needs means limited customers and thus the idea of mass production and sales is a tough thing to accomplish, and thus production cost will be hard to lower. As we have seen, to enter any market is not a very challenging task. To know more about what is a niche website about, read the above article.

If there is something you are interested in, there is a good chance that someone else also has similar likes and dislikes and is thinking of entering the market. So the potential of new good players coming in and increasing the competition is always there. Given a loyal audience means they can be equally unforgiving since they have strong emotional attachment to the topic at hand and thus you will have a small room for error.

After this analysis, it seems as if the start of starting and successfully running a niche website is no easy job but will definitely be worthwhile. What will matter is you knowing what is a niche website about and your passion for the topic at hand and the quality of content you are able to manage. Above all, be prepared for a lot of work and be patient while you wait for your niche website to grow and show results. If you are looking for easy earning opportunities which are short term, then you should probably look elsewhere.

No matter what you decide upon, alway remember that you might start out making some extra cash on the side – and later, with enough hard work and persistence, make a comfortable living out of it. The important thing is that you keep trying.

Only in persistence shall you find success.

That’s a quote by me so please take it with a grain of salt 😋

Niche Websites ARE For…

  • People who have an interest in a very specific topic within a large domain.
  • People who love to talk, write, explain, and have the ability to persuade.  
  • It is for people who able to promote the website using social media, ads, etc
  • It is for people who wish to attain financial freedom and spend more time counting their earnings than worrying about it.

Niche Websites ARE NOT For…

  • It’s not for those wanting to get rich quick.
  • It’s not for people who have no time.
  • It’s not for those who are not willing to put in the work it takes.

Final Verdict About Niche Websites

What is a Niche Website About? A Hit or Miss?

  • Niche Website is most definitely NOT A SCAM.
  • Niche Website is great for earning money on the internet
  • It is definitely in the TOP FEW ways to learn and earn through internet.

Most Famous Niche Website Builders

INCOME SCHOOL 24 is a training course run by Jim & Ricky where they teach how to specifically set up Niche Websites. It is a highly successful venture. Check out my review of Income School below:

Are There Any Good Alternatives?

Niche Websites can be a good tool for money-making depending upon your situaton and the business model that you choose. However, there is other thing that I’d like to talk about. Have you ever heard of Affiliate Marketing? Why does everyone online seem to be doing affiliate marketing? What is it really about?

Well, let’s take a moment to understand the concept of affiliate marketing, shall we?

What is Affiliate Marketing?

So, lets say that you just got into the online money-making scene and exploring your avenues? Well, let us tell you about the easiest way to make a pay check online and that is affiliate marketing.

You basically get paid to promote the product of others. So, no skills, product, or even a brick and mortar setup is required. You just need your laptop and an internet connection. Could it be easier? Affiliate marketing has given us some millionaires and they call it the best business strategy in today’s online world. Check out the Top 5 of them:

Others like Bob Proctor, and Zig Ziglar, and Russel Brunson, and Dean Holland, and Brian Clark, and Ian Fernando, and Zac Johnson are all internet gurus who worked towards being the greatest today.

Imagine Working Anywhere, Anytime and Making Money While You Sleep! That’s unbeatable, trust me.

And the money is GOOD. It’s not a side hustle we are talking about here. You can bid farewell to worrying about loosing your job. You would probably be spending more time counting your money and thinking of ways to spend it!

If you wish to understand a bit more about Affiliate Marketing, please check out the infographics in the short articles below!

As Always

Take action button

As an affiliate marketer, niche websites are a fine channel that can utilize to make money online. If you have come this far in my what is a niche website about article, please remember that only by taking positive action can you truly know what a program is like. I took the same plunge, a while before you, and I would not have been where I am today, had it not been for some wonderful programs that earn you good money.

Taking action is what counts for making money online. Only that can change your life.

Believe me, internet and social media marketing is a great way to go! It may take time to build up your system, but just like any good business, it cannot be built overnight.

The important thing is that you must join a program that is good, and learn exactly how to start making money online.

I Believe In Action

If you are still unimpressed with niche websites, I suggest you do not take it up. Part of the deal is that you have to be completely convinced for it to be of value. The reason for that is that it is going to be you who has to implement the system. And if you are not sure, then you may not work on it like it is required.

But there is also this other program that I wish to talk to you about.

Pull Open the Curtains

wealthy affiliate

My top recommended money making system is a program called Wealthy Affiliate. It’s actually my #1 suggested program. According to my research, it is the easiest way to make money online. And it deals with the Make Money Online (MMO) niche. It is also a niche site that is aimed at teaching you Affiliate Marketing.

Long ago, I took action by investing in and starting with this training course called Wealthy Affiliate. It is the ULTIMATE foundational course for learning affiliate marketing and getting your online business set up. It takes work, but if you work, so does the system. Completely GENUINE and easily the best training you can get online. And did I forget to mention, it is FREE to join, and not even a Credit Card is required.

Aparna premium Wealthy Affiliate member banner

I always talk about getting into a system that teaches you as well as helps you get set-up with a workable system that can earn you money. Well, that is exactly what Wealthy Affiliate is. It helps you to learn and put into practice what they teach side-by-side. By the time you finish the training course, you also have a website fully-ready to make you money. Now that’s what I call a proper “money-making program”.

Wealthy Affiliate is not really a resource or a tool. It is a platform that trains you to become an affiliate marketer and also helps you side-by-side to set up a full-fledged business, while they take care of all the resources and tools that you need along the way. Find out what is Wealthy Affiliate about, and give it a go for FREE. It is, in fact, the best way to make money online.

Sign Up For Wealthy Affiliate

Wealthy Affiliate is totally FREE. Not even a credit card is required. They give you time to understand the Premium level of the program fully for 7 days, without spending anything. In addition, you get a website free along with hosting, security, SSL, and other benefits. Even after the 7 days free Premium trial is over, you can continue with the free website. Please go to the Wealthy Affiliate login here.

If you wish to upgrade to Premium later, you can do that as it obviously gives better tools & functionality within the platform. Or you can continue to learn and build your website, without paying anything at all.

Check out my reviews of Wealthy Affiliate by clicking below:

If you have any contributions to make, or questions to ask, you can put them down in the comments below. I would love to hear from you.

Good luck with your dreams. Remember, the best way to make your dreams come true, is to wake up.


Aparna Bansal Signature logo


Are all small websites niche websites?

No, a niche website is an online resource that focuses on a particular interest, topic or theme that is common to a narrow group people in a larger market. So the size of it is not part of the definition.
To properly understand what is a niche website about and whether or not it is a worthwhile tool to make money online, check out the article above!

Niche website VS authority websites?

A “niche site” is usually smaller, perhaps 10 to 30 pages only, and focus around one sub niche. An “Authority Site” has a lot more content. We’re talking anywhere from 50 to several hundred pages or more and it covers several topics.
To properly understand what is a niche website about and whether or not it is a worthwhile tool to make money online, check out the article above!

Are niche websites profitable?

That depends on several factors. The competition for a specific niche, the audience available, the method of monetization being used, the quality of content, etc all determine the potential earning.
To properly understand what is a niche website about and whether or not it is a worthwhile tool to make money online, check out the article above!

Are niche websites good for quick earning?

No, they usually take a lot of time and effort to build and grow before you can earn substantial amounts.
To properly understand what is a niche website about and whether or not it is a worthwhile tool to make money online, check out the article above!

What are good niches?

Tech Videos.
Product Reviews.
Storytime Videos.
To properly understand what is a niche website about and whether or not it is a worthwhile tool to make money online, check out the article above!

What is so great about WordPress?

WordPress is, by far, the most popular open source Content Management System (CMS), used by approximately 75 million websites. WordPress is free to install, deploy, and upgrade. Thousands of plugins and templates power a flexible and simple interface, which reduces development costs and deployment time.
To properly understand what is a niche website about and whether or not it is a worthwhile tool to make money online, check out the article above!

How to make money on internet?

There are thousands of ways that you can do just that. But you do have to learn how to earn cash online. It’s not difficult, but like all businesses, it has a strategy which must be followed.

Can we make money niche site?

Yes you can, as long as the niche is reasonably popular.

What is a niche website for?

A niche website is developed so that people searching for a very specific item or product or information have to come to your niche website to get it.

For example, there is a website called Football Snack Helmets | NFL Snack Helmets

It’s a site about snack containers that are NFL helmets. Well, good luck searching elsewhere for these. They would probably only be available at

I am a compulsive chips-eating monster and a book-worm, thrown into one. Love the sea & the mountains alike, though what really makes me happy is the rain. My new interest is playing the piano, & am seriously contemplating learning to fly a plane next. And, did I forget to mention, I'm gonna be your the-girl-next-door-easygoing-namedropping-millionaire by the coming year. Wish me luck! Together we could be unstoppable; so hit the SignUp button below, if you care to be awesome.


  • Abel

    As all the previous posts in this series, this has been gold too. But I feel embarrassed I’m learning all this from you and I’m not contributing to you nor your site. I believe that reciprocity occurs where the contribution of each party meets the expectations of the other party. And you have exceeded my expectations but I haven’t supported you in order for you to continue publishing this helpful content.

  • John

    Making money with a niche site seems really interesting and it doesn’t seem like it is too difficult.  How long do you think it would take to make money with a niche site?  Would it depend on the niche I chose?

    Also, is there any good training out there to help someone get more indepth information?  I would be interested in getting your thoughts.


    • admin

      Hi John,

      I am convinced about niche sites and i think it’s a matter of 6 months of learning the ropes. You tube has some excellent videos for beginners. In specific, please check out Kevin David.

  • Carmen

    Thanks for sharing. When you read your post, it seems extremely easy to create a niche site. But this requires a lot of work, research, time to mature the site. And the chosen niche must be a passion of yours, otherwise you either get bored of it or you get stuck at some point.

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