what is membership site about?
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What is Membership Site About? Make Money With a Membership Site in 2022, and Get Rich Quick

Online businesses are the trend nowadays. Don’t you come across the phrase “passive income” regularly? Are you wondering in your mind what is all this about? Is it really possible to just learn and start? What if I told you there is an online business that has both passive and recurring income- a most ideal model for earning?

Are you curious already? Well, membership websites are what I am talking about. So, what is membership site? Tag along and you’ll find out.

My review of membership sites as a tool to make money online will take you through all there is to know about what is a membership site and how to make money with a membership site. After this article, you will leave not only well informed but ready to take action!

So, without further ado, let’s dive right in!

what is membership site

Who am I?

Aparna Bansal, CEO of make-cash-online and Art of Cool Enterprises Private Limited

My name is Aparna. I am a dreamer who is passionate about every aspect of her life. Variety, adventure, and new things interest me and are what keep me going. Furthermore, I believe that you have to “Be the change you wish to see in the world”.

I avoid the nay-sayers, and the overtly careful. I prefer to forget the critics and believe that we should learn to cast aside our doubts and inhibitions. We are indeed the masters of our own destiny!

This life is our only chance. No one is getting out of here alive. It’s time to live our dreams, to take risks and to give it all we can. We only live once.

Today, I want to tell you about a really simple way to start making money online. Yes, it’s by creating a membership site.

I have always believed in conveying the absolute truth, and so my articles do just that. You will get both the good & the bad. Basically everything related to what is membership site about and whether it is really worth going in that direction when it comes to making money online.

Let us see how this whole “membership site” thing works now, shall we?

What Is My Aim?

My aim is to find you the best possible ways to make money online. I obviously understand that it has to match your interests.

While I shall be telling you about membership sites here, you should know that there are literally a thousand ways to get rich online. You have to choose one or two methods and stick to them. Consistency is what is important

The money comes, that’s for sure, but only after some amount of time and effort has been put in.

So do go through my article on how to make money with a membership site.

If you wish to check out the many common and uncommon ways of making money online, please go through my list below, and click on whatever suits your fancy. Take a look at my ratings for all these methods too.

Let’s make some money together!

Ideas For Making Money On The Internet My Rating
Affiliate Marketing with Wealthy Affiliate9.9/10
Affiliate Marketing with Authority Hacker (TASS)9.5/10
Making Money on YouTube9.5/10
Affiliate Marketing with Income School 249.3/10
Affiliate Marketing with RA Wealth Partners8.7/10
Affiliate Marketing with 2020 Super Bundle8.6/10
Sell a Service on Fiverr8.5/10
Affiliate Marketing with Partnership To Success8.4/10
Affiliate Training with Rich Dad Summit8.2/10
Create a Membership Site8.2/10
Making Money with the Amazon Associates Program8.1/10
Affiliate Marketing with 12 Minute Affiliate System8.1/10
Create a Niche Website8.0/10
Affiliate Marketing with Legendary Marketer8.0/10
Write and Publish an eBook7.9/10
Affiliate Marketing with $1K A Day Fast Track7.8/10
Affiliate Marketing with Click Wealth System7.5/10
Making a Coupon Website7.0/10
Affiliate Marketing with Super Affiliate System6.0/10
Selling a Course on Udemy5.0/10

Membership sites are a ludicrously simple way to make money online.

As soon as you start getting people to join your site, you’ll start generating income. The important thing is that you play the long game and strive to provide value to your members.


As the owner of this website, I have tracked down special deals for some products and services mentioned herein. When you use the links on this page to make a purchase, I may also get a small commission, and you will definitely get a great bargain. For example, as an Amazon Associate, I may earn from qualifying purchases. This commission is paid by the product company and has absolutely nothing to do with the price you are being charged. The discount you get is due to my efforts to trace out the best available benefits for you. It’s a win-win situation all around. Full Affiliate Disclaimer.

A Quick Summary

Name of ProgramCreate a Membership Site
WebsiteBuild your membership website here
What Is It?Provide access to specific content on your website
behind a member login page.
  PriceDomain Fees of around $100
WordPress Charges of $4/8/35/48 a month depending on your plan
LocatedYour place
Verdict Membership sites hold the potential to generate you an income stream
almost immediately so it is important that you keep delivering and
be ready for the long and consistent journey
Review Time 200+ hours
Get started today button make-cash-online

What is Membership Site About: Breaking Down Membership Sites

membership site make-cash-online.com

A membership site is a gated part of an online business where only members who subscribe can access the content placed behind the gates. Your membership site can be paid, free, or a mix of both. For example, let’s say you were to sell access to courses and informative material. You’d place that on a membership site. If someone wanted access to your courses and posts, they’d have to become a paying subscriber.

The formula is easy: you have the knowledge your audience wants, and they’re willing to pay for it. You can have a portion of your website that’s available to everyone, to draw paying customers in. Then, when they’re convinced of your content’s value, they’ll be more willing to become paying subscribers in exchange for receiving access to exclusive content.

Before I get into more details of what is membership site about and how to make money with it, it is important that I tell you about the importance of research in this field. I suggest you to at least look at a few examples of such websites (you can visit: Pacific Group Golf and Old Dominion Boat Club, they will give you a good idea of what we are working with here).

How to Build Membership Website?

Now that I’m done talking about what is membership site about, this is the part where I make the complex step of building and getting started with a membership site as easy as ABC.

What Type of Membership Site Should You Opt For?

how to build membership website

Membership sites work best if they speak to a highly-targeted audience. For example, a membership site for marketers would encompass a lot of topics. You couldn’t personalize for anyone. But a membership site for content marketers would get you very far, as that’s a particular niche. Additionally, being a specialist at something will help you increase your influence and authority.

Also your skills matter too; you need to have required skills for creating membership site content for your target niche.

Also look at the competition in your market given your idea. Little competition means maybe your idea is not going to be very profitable, high competition means high risk. Look at your competitors and answer the question: are there a lot of courses/workshops on this niche? Is this niche constantly changing and developing or is more stagnant? Does the target audience need regular updates on the topic, and if so what are the reasons behind it?

These questions set for the market and competitors in your desired area will give you a strong idea of the competition and profitability of the specific market and niche you are about to enter with your membership website.

The most common types of membership sites are- videos, courses, e-books, podcasts, and how to guides. The important thing to remember is your type of content matches the need of audience: a site about yoga would obviously need videos as content for the users.

what is membership site

You Need to Know This Before You Decide Upon a Platform & Target Audience

Well in this step there are several ways you can go about to attract attention. A common technique used is to give away some of the content for free so that customers are enticed to go ahead for the full purchase. Social media presence and marketing are the most common tools nowadays, virtually used by any business venture so these two are evergreen for use. Mailing list, one the most common techniques, will also work here since the audience is a specific, targeted group.

Paid advertising and collaboration with other entrepreneurs can also prove to be effective. Again, the method you use will be dependent upon the desired reach, budget, available resources, and the competition/need.

While there are website builders like Squarespace and even some dedicated membership or course creation tools, WordPress is the best option for most membership websites. WordPress is free, open-source software that powers over 35% of all the websites on the Internet.

What is Membership Site About

Moreover, with a WordPress membership plugin, you can easily turn your website into a membership site. There are other useful plugins too (such as Elementor and bbPress) but as a rule of thumb, beginners always start with WordPress since it is the most common and easy to use.

A Sneak Peek Inside the World of Membership Sites

You can create a coupon website on WordPress. Here is the step one of the process:

how to make money with a membership site

You’ll then be required to pay a plan for using the content management system’s services:

how to build membership website

Here is the dashboard of WordPress:

Making and Monetising a Niche Website
Join now button make-cash-online

How to Make Money With a Membership Site?

How to Make Membership Website?

Now that you know all about what is membership site, let’s talk dollars. To make Membership Website, you’ll need a WP plugin membership plugin first of all. How to choose the best WordPress membership plugin? Well there are several considerations for this step. Think about the ways in which you can restrict access to content. The main idea behind a membership site is being able to restrict access to some or all of your content, so your plugin choice should allow for this in a flexible manner.

For instance: the Paid Member Subscriptions plugin lets you restrict entire categories or types of content, as well as individual pieces of content. This makes sure that every piece of content has proper access permissions.

Next, consider how you can give access to restricted content. Do you want to have different levels of membership, each of which can see different types of content? Or do you want to give all your members access to everything?

How to Make Money With a Website?

If you want to sell access to your membership content, you’ll also need a plugin that comes with built-in payment support. There are two basic types of payments:

  • One-time payments
  • Recurring subscriptions (great for recurring revenue)

These are the main considerations, other than that a lot of small choices will also have to be made depending on what type of work and idea you have in mind for your website.

One good way to determine pricing is to determine how much you would like to earn. If you want to make $1,000 per month for your membership sites you can charge:

  • $1000 per month and you’ll only need 1 member to hit your goal
  • $100 per month and you’ll need 10 members to hit your goal
  • $1 per month and you’ll need 1,000 members to hit your goal.

This is an intentionally simple framing but it’s a powerful one because it forces you to have a goal in mind vs. just putting something out there.

what is membership site

It is also important that you research membership site pricing.

  • Do a competitive analysis: what are similar sites like yours charging? Is your service higher-end than their or meant to appeal to a wider audience?
  • Do surveys: if you already have an email marketing list, send out a survey and ask what people would be willing to pay. If you don’t have a list, you can use free online survey tools to see what your target audience would be willing to pay. Remember, people often say one thing about pricing and actually shell out for a different amount. Still, this survey data is a great bit of directional data for pricing your membership sites.
  • Do tests over time: Your membership site will evolve over time and so will the pricing. You can do experiments like a big Black Friday sale or even test a price increase on the most devoted users. Take those leanings into your larger pricing strategy.

Then, lastly, make sure your content is up to date and providing value to your members. Always be working to increase membership and replace members who drop out. Consider having a community aspect to your membership to keep members engaged with you and others in the community since that is what is membership site about.

Check Out These YouTube Videos On What is Membership Site

What is Membership Site: My Final Assessment

What I Do Like Thumbs Up

  • Provides a steady income
  • Enhances reputation as an authority on the subject
  • Builds momentum as memberships increase
  • Frees time with automated updates
  • Offers a flexible schedule

What I Don’t Like

  • Requires diligence to maintain relevance
  • Requires constant membership recruitment
  • Requires technical knowledge
  • Demands frequent updates
Get started today button make-cash-online

What I Think About Membership Sites

Well we are at and end here, what now? You have learned all the necessary details about what is membership site and how to start this business but should you, given the countless other earning options available online? Well I will break down for you this discussion so you can decide easily, per your own preferences.

Well the first no brainer for membership websites is that they involve steady income, the popular idea of passive income, since they are based on membership fee. Running such a site also ensures that in some time you become an authority on that nice, which means that you can also expand your work to blog writing about the topics and other such options are available since you have now a trusted, loyal audience.

Moreover, with increasing membership, momentum increases, and so not only passive but your recurring income will also increase. Thus, this model is one that has constant room for growth and also reaps consistent benefits for the growth. The fact that it is based on mainly access to available resources on membership means that the update in functionality and resources/content does not have to be very rigorous and constant once good quality content and audience is established. Also, automation and fixed framework mean that there is no fixed timing for work.

what is membership site

On the other end, membership websites are no simple tasks. Consistency in terms of trends and updates in your niche are required to stay relevant and profitable. Even after establishing good content, the people who have already consumed it would desire new content and so some sense of regular update for contents becomes necessary.

Membership seems to make things simple but paradoxically it is that which the main part of such websites is. Even with a strong base, stagnant membership growth means that there is threat of decline in the future, membership website owners are continuously wary of recruitment and growth. Also, when starting such a website (related to the discussion about WordPress and plugins) some technical knowledge is needed.

So all in all, should you go with it or not? Will you be able to earn substantial amounts? Well, as you can see from the discussion above, these questions are not that simple, the answers lie in the gray area. For example with membership websites you start to earn immediately due to membership payment but they require technical skills and a lot of effort in initial development and consistency. So while it is a great business venture, make sure you are ready for the long and consistent journey, you can’t be ‘passive’ about such businesses over time.

No matter what you decide upon, alway remember that you might start out making some extra cash on the side – and later, with enough hard work and persistence, make a comfortable living out of it. The important thing is that you keep trying.

Only in persistence shall you find success.

That’s a quote by me so please take it with a grain of salt 😋

Membership Site IS For…

  • People who like to interact with, guide, and lead a community. 
  • It is great for people who have in-depth knowledge of any particular domain.
  • It is for people who are able to research new things and constantly generate new and helpful content.
  • It is for people who wish to attain financial freedom and spend more time counting their earnings than worrying about it.

Membership Site IS NOT For…

  • It’s not for those wanting to get rich quick.
  • It’s not for people who have no time.
  • It’s not for those who are not willing to put in the work it takes.

Final Verdict About Membership Sites

What is Membership Site? A Hit or Miss?

  • Membership Site is most definitely NOT A SCAM.
  • Membership Site is great for gaining exposure and money depending on the business model that you choose.
  • It is definitely in the TOP FEW ways to learn and earn through internet.

Are There Any Good Alternatives?

Membership Sites can be a good tool for money-making depending upon your situaton and the business model that you choose. However, there is other thing that I’d like to talk about. Have you ever heard of Affiliate Marketing? Why does everyone online seem to be doing affiliate marketing? What is it really about?

Well, let’s take a moment to understand the concept of affiliate marketing, shall we?

What is Affiliate Marketing?

So, lets say that you just got into the online money-making scene and exploring your avenues? Well, let us tell you about the easiest way to make a pay check online and that is affiliate marketing.

You basically get paid to promote the product of others. So, no skills, product, or even a brick and mortar setup is required. You just need your laptop and an internet connection. Could it be easier? Affiliate marketing has given us some millionaires and they call it the best business strategy in today’s online world. Check out the Top 5 of them:

Others like Bob Proctor, and Zig Ziglar, and Russel Brunson, and Dean Holland, and Brian Clark, and Ian Fernando, and Zac Johnson are all internet gurus who worked towards being the greatest today.

Imagine Working Anywhere, Anytime and Making Money While You Sleep! That’s unbeatable, trust me.

And the money is GOOD. It’s not a side hustle we are talking about here. You can bid farewell to worrying about loosing your job. You would probably be spending more time counting your money and thinking of ways to spend it!

If you wish to understand a bit more about Affiliate Marketing, please check out the infographics in the short articles below!

As Always

Take action button

As an affiliate marketer, Membership Sites are a good option that can utilize to make money online. If you have come this far in my Membership Site article, please remember that only by taking positive action can you truly know what a program is like. I took the same plunge, a while before you, and I would not have been where I am today, had it not been for some wonderful programs that earn you good money.

Taking action is what counts for making money online. Only that can change your life.

Believe me, internet and social media marketing is a great way to go! It may take time to build up your system because just like any good business, it cannot be built overnight. But when it’s built, the money literally comes in while you sleep at night.

The important thing is that you must join a program that is good, and learn exactly how to start making money online.

I Believe In Action

If you are still unimpressed with the Membership Site idea, I suggest you do not take it up. Part of the deal is that you have to be completely convinced for it to be of value. The reason for that is that it is going to be you who has to implement the system. And if you are not sure, then you may not work on it like it is required.

But there is also this other program that I wish to talk to you about.

Pull Open the Curtains

wealthy affiliate

My top recommended money making system is a program called Wealthy Affiliate. It’s actually my #1 suggested program. According to my research, it is the easiest way to make money online.

Long ago, I took action by investing in and starting with a training course called Wealthy Affiliate. It is the ULTIMATE foundation course for learning affiliate marketing and getting your online business set up. It takes work, but if you work, so does the system. Completely GENUINE and easily the best training you can get online. And did I forget to mention, it is FREE to join, and not even a Credit Card is required.

I always talk about getting into a system that teaches you as well as helps you get set-up with a workable system that can earn you money. Well, that is exactly what Wealthy Affiliate is. It helps you to learn and put into practice what they teach side-by-side. By the time you finish the training course, you also have a website fully-ready to make you money. Now that’s what I call a proper “money-making program”.

Aparna premium Wealthy Affiliate member banner

Wealthy Affiliate is not really a resource or a tool. It is a platform that trains you to become an affiliate marketer and also helps you side-by-side to set up a full-fledged business, while they take care of all the resources and tools that you need along the way. Find out what is Wealthy Affiliate about, and give it a go for FREE. It is, in fact, the best way to make money online.

Sign Up For Wealthy Affiliate

Wealthy Affiliate is totally FREE. Not even a credit card is required. They give you time to understand the Premium level of the program fully for 7 days, without spending anything. In addition, you get a website free along with hosting, security, SSL, and other benefits. Even after the 7 days free Premium trial is over, you can continue with the free website. Please go to the Wealthy Affiliate login here.

If you wish to upgrade to Premium later, you can do that as it obviously gives better tools & functionality within the platform. Or you can continue to learn and build your website, without paying anything at all.

You can check out my reviews or Signup for Wealthy Affiliate by clicking below:

If you have any contributions to make, or questions to ask, you can put them down in the comments below. I would love to hear from you.

Good luck with your dreams. Remember, the best way to make your dreams come true, is to wake up.


Aparna Bansal Signature logo


What is paid membership website?

Paid membership websites charge a small monthly or yearly fee for access to premium content. You can also offer to unlock content in a course on a one-time fee basis, and just host your premium content inside a members-only area.
To properly understand what is membership site about and whether or not it is a worthwhile tool to make money online, check out the article above!

How much does a membership site cost?

A recent report on membership pricing revealed that 43% of business to consumer (B2C) memberships sites charge between $25-49 for their monthly membership fee. The next most popular price range was $14-25
To properly understand what is membership site about and whether or not it is a worthwhile tool to make money online, check out the article above!

Are Membership Sites profitable?

membership site can be extremely profitable—but only if people join. There are a variety of ways to market a membership site. First, you need to know your ideal customers and where you can find them. Next, you need to find ways to entice them to your membership site.
To properly understand what is membership site about and whether or not it is a worthwhile tool to make money online, check out the article above!

What is a subscription plan?

According to the statistics on Udemy, the average course creator can make $15-30 per month per course, but those at the top are earning $2000 a month per course.
Subscription Plan stores information about the Item being subscribed, its price, and billing interval.
To properly understand what is membership site about and whether or not it is a worthwhile tool to make money online, check out the article above!

What should I offer in a membership site?

Courses. Online courses are among the most common type of content you’ll find inside a membership site.
Live Webinars.
Member Calls
Content Archives.
Community Forum.
Member Perks.
Standalone content.
To properly understand what is membership site about and whether or not it is a worthwhile tool to make money online, check out the article above!

How can I get people to pay my subscriptions?

Customer acquisition is centered around 6 main methods: free (also known as “organic”) social media marketing; paid social media marketing; affiliate and referral programs; working with content creators; following up on leads; and email marketing.
To properly understand what is membership site about and whether or not it is a worthwhile tool to make money online, check out the article above!

How can we create a free website for free?

You can build a website on WordPress. Hosting is free. Put in the effort to create free membership website. That way you can make money online free by building an online money making site. It’s a great pleasure to see your own site make money online. It’s your personal earn money website.

How to create your own website for free?

One of the best platforms to build your membership website, as also learn how to run the whole internet marketing business, is a membership site called Wealthy Affiliate. It’s FREE to try for 7 days. No Credit or Debit card is needed to sign up. Just an email address is required.
Join and make Membership Website by taking the example of the Wealthy Affiliate platform, as it itself is a Membership Website.


I am a compulsive chips-eating monster and a book-worm, thrown into one. Love the sea & the mountains alike, though what really makes me happy is the rain. My new interest is playing the piano, & am seriously contemplating learning to fly a plane next. And, did I forget to mention, I'm gonna be your the-girl-next-door-easygoing-namedropping-millionaire by the coming year. Wish me luck! Together we could be unstoppable; so hit the SignUp button below, if you care to be awesome.


  • Anthony

    It alway good to see Wealthy Afilliate being one of the top pick in learning how to build a website online. You have explain detail information about WA. I have to admit Wealthy Affiliate isn’t for everyone but definitely worth checking out . Thanks for sharing this post…

  • António Mateus

    Hello, Aparna!
    That’s excellent news! WA at the top of your choices in online money-making confirms my choice as well. I’m still a newbie at WA but I feel safe and enlightened. They’ve got great training programs, very helpful. And so is your review. Very thorough and clear, a great way to help beginners of all ages.
    Thanks a lot for sharing and keep safe!

  • David

    I am always looking for ways to make money from the internet and your membership site post is very interesting.

    I suppose you need to make sure you have enough high quality content to entertain and keep your customer base interested as well as ensuring it’s at the level required to justify someone paying for it.

    This has definitely wetted my appetite and I will be investigating further, I’ve also bookmarked your site for future reference.

    Thank you for such a well written and clear post, well done.

  • terryiching


    I have researched and read hundreds of product reviews for my business expansions, and I have never come across a more thorough and comprehensive review for the different opportunities to create income online. You covered every aspect of each opportunity, including the pros and cons, which shows me you are trying to give your readers an education to online marketing with membership services, and not trying to sell them. I feel you could take your review and create an online course, it’s so thorough.

    And on top of giving your readers an education in membership service opportunities, you educate your readers to where they can create and set up a website; and what kind of support they can expect from the enterprise. You detail the benefits of Word Press and how popular Word Press is for building websites. Word Press is what I use for my domains and websites.

    Your review on YouTube Video membership sites was extremely informative, and you used examples from people who already generate income streams from their membership services, which gives your reader an unbiased review of what opportunities are available with YouTube Video membership sites. Good Job!

    Lastly, I agree with your Wealthy Affiliates recommendation, it’s a great place to get started. As you point out, they have an excellent reputation and a great community. The reason I agree with you is I became a member about 4 months ago and have been very happy with my progress. The degree of support and the sense of community at Wealthy Affiliates has given me confidence that my success will continue. Again, excellent, most thorough review I have read in a very long time. Good Job Aparna

    • Aps

      Thank you Terry. 

      That’s the most awesome encouragement I have received in months, and I am really grateful for it. Running a blog is hard work, and I’m glad you found time to appreciate the efforts. 

      Deep respects,


  • Dexter Teo

    Amazing post. Membership sites, if done right, can not only be super profitable, but is a good way of generating monthly income! You put in the work once to gain a customer, and it’s much easier to retain a customer than a new customer. 

    Great tips you got there. Some of the challenges I can imagine when just starting out a membership site is retaining the customer. The methods you’ve mentioned will definitely help!

  • evansese

    absolute great post you’ve got here on the best way to make money online with regard to flippa. I have heard about flippa from a friend but really wanted to find out more about it and how legit it is before I could consider signing up with it your review has just giving me all I need to know and the tips necessary.
    thanks a lot for sharing

  • Michel

    A membership site is something that has always been on the horizon for me, but timewise it has so far been unattainable. I think before you start a site like this you need to make sure you are going to have the time to create new and valuable content for it in order to keep up with your subscriber’s demands.

    If you can get this right you could be very successful, as this is recurring income, which is better than selling something once off. Do you know of any great WordPress themes to use to get this running, or would you need to purchase special software?

    • admin

      Membership sites are great but you gotta get the members.

      Some great themes on WordPress are :-

      Divi. Divi is one of the most popular multi-purpose WordPress themes on the market. Ultra. Ultra is the most powerful and flexible WordPress theme created by Themify. Beaver Builder. Astra. OceanWP. 

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